Men Prefer Men Online?
OK, I am not a marketing guy. I know how to use Porter’s Five Forces analysis, and I always happily escape to it when I have no real idea about the subject matter, but that’s about it. Being so ignorant in marketing, I used to share the general misconception that pretty, female face can sell products like a magic - anywhere, everywhere. Well, now I know better.
Our friends at the Development Seed published a very interesting blog post today explaining how sexy, female faces may not be effective for online marketing. Check it out - very nice reading.